On this day

May 3, 1935

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Headlines from May 3, 1935

Notable Births

Ron Popeil

1935Ron Popeil, American businessman, founded the Ronco Company (died 2021)[โ€ ]

Ronald Martin Popeil was an American inventor and marketing personality, and founder of the direct response marketing company Ronco. He made appearances in infomercials for the Showtime Rotisserie and coined the phrase "Set it, and forget it!" as well as popularizing the phrase, "But wait, there's more!" on television as early as the mid-1950s.

Notable Deaths

Jessie Willcox Smith

1935Jessie Willcox Smith, American illustrator (born 1863)[โ€ ]

Jessie Willcox Smith was an American illustrator during the Golden Age of American illustration. She was considered "one of the greatest pure illustrators". A contributor to books and magazines during the late 19th and early 20th centuries, Smith illustrated stories and articles for clients such as Century, Collier's, Leslie's Weekly, Harper's, McClure's, Scribners, and the Ladies' Home Journal. She had an ongoing relationship with Good Housekeeping, which included a long-running Mother Goose series of illustrations and also the creation of all the Good Housekeeping covers from December 1917 to 1933. Smith illustrated over sixty books, including notable works like Louisa May Alcott's Little Women and An Old-Fashioned Girl, Henry Wadsworth Longfellow's Evangeline, and Robert Louis Stevenson's A Child's Garden of Verses.