AFFLUENCE AND SCRUTINY DIM ATHLETES' AURA
Once, an athlete was revered by the American public, placed on the same pedestal reserved for generals, Medal of Honor winners, movie stars, aviators and more recently astronauts. But to many people - historians, sociologists, educators, and older sports fans - there has been a major change in the athlete's image. Affluence, in many cases the result of bitter collectivebargaining victories by the various player associations, has brought a parade of agents, lawyers and financial advisers into the locker room, shattering the perceived innocence that many fans attached to athletes. In addition, a significant number of athletes, through bad business planning or bad luck, or through plain anti-social behavior, have wound up with their names on police blotters, and even in jail, with increasing frequency. All this has led to a feeling of dissatisfaction among some older fans, who sense the change more than their children do. But that dissatisfaction has not kept fans from ball parks and arenas. While professional basketball and hockey have had some attendance problems in recent years, baseball and pro football generally have not. Nevertheless, owners, commissioners and players say they are aware of the fans' feelings and the circumstances that have led to changes in the personalities of the modern athlete.