November 22, 1985

Efforts to smuggle American arms to the Philippines are on the rise, with some of the weapons intended for close associates of President Ferdinand E. Marcos who have assembled large private armies, according to American officials and Filipino business executives. The resurgence of private armies in the Philippines is a result of the growing turmoil there, according to American and Filipino officials. Some American officials said the private forces could be a threat to the Philippines' stability, especially should Mr. Marcos's health deteriorate. George A. Rodriguez, an official with the Bureau of Alcohol, Tobacco and Firearms who until recently headed its program to combat international trafficking in arms, said: ''The recent trend is an increase in international arms trafficking to the Philippines. It involves Filipinos in the United States, in San Francisco, Los Angeles, Reno, Las Vegas and Chicago.

''THE GOLDEN EYE: An International Tribute to the Artisans of India'' at the Cooper-Hewitt Museum is consistently arresting to look at. But it is not, in any traditional sense, an ''art exhibition,'' for it treads that ambiguous terrain somewhere between art and craft. It also treads the terrain - no less ambiguous in India - between craft and industry, craft and starvation, and craft and kitsch. The show arose because many of the ancient and traditional skills of Indian craftsmen are losing their hold upon the Indian market. Someone who can buy a 10-gallon plastic jar and carry it home with one finger is not going to go back to toting jars that break his back. Young painters who can buy commercial brushes and paints in the market may not care to make their own brushes in Pichawai style by stuffing the tail hair of squirrels into pigeon quills. Even less, perhaps, will they want to prepare the transparent chrome yellow that is made from the urine of cows that have been fed with ripe mango leaves. What to do, if those skills and those pungent colors are not to be lost and those craftsmen forced out of business?

Time Inc., in a major restructuring aimed at tightening control over its fast-growing magazine business, yesterday announced the formation of a four-man executive team to run the publications. Kelso Sutton, the 46-year-old executive vice president of Time Inc., has been named president and chief executive of the group. The move was seen by several analysts as strengthening the position of Mr. Sutton, who will also retain his title at Time Inc. J. Kendrick Noble, a first vice president at Paine Webber Inc., said: '' It appears to give Kelso more time to perform in his role as executive vice president at Time Inc. It helps relieve him of day-to-day responsibilities and permits him to focus on new projects for the magazine group.''

International The U.S. and Soviet leaders ended a two-day summit meeting in Geneva without achieving breakthroughs on key issues. But President Reagan and Mikhail S. Gorbachev approved a joint statement agreeing to step up arms negotiations and to meet more regularly. [Page A1, Columns 3-6.] President Reagan flew home and told Congress that his intensive talks with Mikhail S. Gorbachev in Geneva had opened the way for a ''new realism'' in American-Soviet relations and had created ''room for movement, action and progress.'' [A1:3-4.]

The Secret Service said yesterday that it had disrupted a scheme to defraud telephone companies of more than $1 million in revenue from long-distance phone calls. The arrests were the first since the Secret Service was empowered a year ago to pursue those who make such illegal calls. The agency's first move was the arrest of five Dominicans, who were accused of operating centers - typically apartment living rooms in upper Manhattan - where people could make the illegal long-distance telephone calls, usually for reduced rates.