BANKS PUSH DEAL-MAKER ROLE
When hundreds of securities analysts showed up last month at Citicorp, they spent several hours learning not about automatic teller machines or corporate lending trends but about the bank's role in investment banking. Citicorp and a host of other major money center banks these days ranging from Morgan Guaranty Trust to the First Chicago Corporation are flocking to the expanding world of securities trading and deal origination. They are redoubling their efforts in these areas both at home and abroad as a bevy of new securities not forbidden to bank activity come into vogue and as traditional banking activities become less attractive. The new focus, which pits commercial banks against Wall Street firms in the search for talent, comes despite the continued prohibition under the Glass-Steagall Act against corporate bond and equity underwriting in the United States by commercial banks. Innovations Are Cited ''We tell our people that success in investment banking is just not dependent on realizing greater liberation of Glass-Steagall,'' said George Vojta, an executive vice president for investment banking at the Bankers Trust Company. ''Many of the financial innovations coming into the market have nothing to do with Glass-Steagall.''
