New Catalogue Company Banks on House of Windsor
As a prospective brand name, the House of Windsor might seem a bit tarnished, what with the late unpleasantness about Charles and Di, Andy and Fergie, the Queen's taxes and so forth. But a new British-American company is convinced that at least to consumers in the United States, the royal family is still synonymous with class and quality. Later this month the company will introduce the House of Windsor Collection, a catalogue to be distributed in the United States through which it will offer British glassware, picture frames, jewelry, knick-knacks and the like, at prices ranging from $50 to several thousand dollars. All the merchandise will be made by holders of the Royal Warrant, a designation indicating that members of the royal family consider the manufacturers to be the best in their field in Britain.