Airwave Entrepreneurs Still Feeling Their Way
As the owner of the Continental Windshield Repair Company in Baton Rouge, La., Marilyn U. Moore would hardly seem qualified to become a communications entrepreneur. But that didn't stop her from bidding a hefty $600,000 recently for a handful of licenses to provide interactive television service over the airwaves. "I believe that interactive television is the wave of the future," said Ms. Moore, who along with hundreds of other people packed into a Washington hotel ballroom three weeks ago and took an entrepreneurial leap of faith that if the Government was holding an auction then there must be something valuable for sale.