A Video Game Maker Hits Reset; Electronic Arts Bets on Future of Web-Based Interaction
Electronic Arts, world's leading independent producers of games for PC's and game consoles, will soon get some idea of how it is doing on two big investments: $350 million to develop an online gaming site called EA.com and another $350 million to produce games for Sony's next video game console, Playstation II; EA.com debuts in September, and Playstation II in October; Electronic Arts hopes to corner 30 percent of game market for Playstation II, up from 20 percent on current Sony players; John Riccitiello, president, sees an expanding opportunity in more powerful game consoles and PC's, as well as faster Internet connections; photos; graph (M)