BUSINESS DIGEST
Companies Two giant pharmaceutical makers took aggressive steps to help them compete in the rapidly changing market for prescription drugs. SmithKline Beecham is buying Diversified Pharmaceutical Services, a discount drug marketer, for $2.3 billion. And Pfizer is creating a managed health care unit with Value Health. [ Page D1. ] Kodak will sell off noncore businesses like its Sterling Winthrop drug unit and concentrate on its photography operations. [ D1. ] Nynex and Times Mirror formed a joint venture to offer electronic shopping services in the New York City area. [ D1. ] Electronic Arts and Broderbund called off the planned merger between the two software makers. [ D5. ] Kemper will consider putting itself up for sale if its stock does not rise by at least 13 percent in the next year. [ D5. ] What amounts to a real estate merchant bank was formed by Hicks, Muse, Tate & Furst and Donaldson, Lufkin & Jenrette. [ D5. ] Junior bondholders of R. H. Macy oppose two competing reorganization proposals. [ D6. ] I.B.M. won an unusual endorsement from China for its PowerPC chip technology. [ D8. ] Viacom is exploring the sale of Madison Square Garden. [ D20. ] NBC will receive $2.5 million from a foundation to broadcast a special program on health care. [ A1. ] A Federal appeals panel, reversing its own opinion, threw out an author's libel suit against The New York Times. [ A21. ] The Economy Top business executives have contradictory feelings about the Federal Reserve's recent interest rate increases, the latest New York Times/CBS News Poll shows. On one hand, a majority praised the Fed's efforts to control inflation. But a majority also expressed alarm that the rising rates could hurt their sales. [ D1. ] Members of Congress engaged in partisan wrangling over rising rates. [ D2. ] The Government's economic forecasting gauge jumped 0.7 percent in March. [ D1. ] International Ecuador and its creditor banks have reached a foreign debt agreement that will restructure the country's payments on $7.6 billion in debt and overdue interest over the next 30 years. [ D15. ] Business Technology New York City is looking at a waste-disposal technology that a small Italian concern is promoting in Europe and the United States. The process involves shredding garbage, heating it and pressing it into ice-cube-sized bricks, and then steaming the bricks until they emit a gas that can be burned to make electricity. [ D7. ] Markets Stock prices were mixed, with blue chips advancing as a result of late computerized buying. The Dow Jones industrial average gained 13.39 points, to close at 3,714.41. [ D8. ] Treasury prices declined and interest rates rose after a Government report pointed to economic strength. The yield on the Treasury's 30-year bond rose to 7.35 percent. [ D16. ] The dollar continued to fall as traders questioned the Clinton Administration's commitment to defending it. [ D18. ] Coffee prices sprinted to a 2 1/2-year high amid continuing concerns about tight supplies. [ D18. ] Today's Columns Investors in Media Vision Technology learned that it is sometimes risky to believe a profit number before the auditors get through with the books. Floyd Norris: Market Place. [ D8. ] Bartle Bogle Hegarty of London is gambling that it can grow rapidly by helping American marketers explain what makes themselves specially American. Stuart Elliott: Advertising. [ D20. ]