Check the Manual . . . Oh, Forget It!
PETER JORDAN is a writer. Like Ernest Hemingway, he grinds out short, plain, punchy sentences. Like Danielle Steele or Stephen King, he is widely read: his last work went through several big printings. But his success has not gone to his head. Unlike monster-salary, monster-ego authors, he is surprisingly self-effacing. "When people say, 'I loved this,' I almost say, 'I'm sorry you had to read it,' " he declared. Mr. Jordan, 34, writes instruction manuals for Sony television sets, stereo receivers, compact disk players, clock radios and videocassette recorders. His goal is to get consumers to do what many consider the impossible: set the VCR clock so that it does not flash "12:00" day in and day out. And maybe, just maybe, make the machine record the right channel, at the right time.